推销

• 拼音: tuī xiāo
• 汉字拆解: 推 = 扌(hand) + 隹 (phonetic); 销 = 钅(metal) + 肖 (resemble, phonetic)

含义

To promote (sales); to market; to actively sell a product or service.

Refers to proactively marketing or selling something, often involving persuasion. Implies active outreach rather than passive selling. 推销员 (tuīxiāoyuán) means salesperson. Can carry a slightly negative connotation of being too pushy. Common in commerce and consumer discussions.

例句

1. 他每天在商场门口推销各种健康保险产品。
2. 公司派了一批员工到各城市推销新款智能家电。
3. 我不太喜欢接到陌生推销电话，觉得很打扰生活。

用法指南

语境: business, commerce

语气: neutral

正确说法

• 他很擅长推销自己的产品。(He is very good at promoting his products.)
• 公司开展了新一轮推销活动。(The company launched a new round of promotional activities.)

错误说法

• 推销 ≠ 销售 — 推销 emphasises the active, persuasive promotion of a product; 销售 is a broader term for sales activity in general, without the pushy connotation.

起源与历史

Compound of 推 (to push) and 销 (to sell/market, from 钅 metal + 肖 phonetic). Together: to push a product into the market — actively selling.

文化背景

世代: All ages

社会背景: Universal