地雷メイク

Japanese Slang Japanese ★★★★ 4/5 casual じらいメイクjirai meiku
読み じらいメイク
ローマ字 jirai meiku
漢字の分解 地 (ground) + 雷 (thunder/mine) → landmine + メイク (makeup) → landmine-style makeup
発音 /dʑi.ɾa.i me.i.kɯ/

意味

A makeup style featuring dark under-eye liner, pale skin, and a gothic-cute aesthetic associated with the 'landmine girl' subculture.

地雷メイク (landmine makeup) is a distinctive beauty style characterized by heavy dark liner under the eyes, pale foundation, red or pink lipstick, and an overall fragile, doll-like appearance. The term comes from 地雷系 (jirai-kei, 'landmine type') — a subculture of women who look cute but are emotionally volatile. Originally somewhat derogatory, the makeup style was embraced and popularized on TikTok and YouTube around 2020-2021, becoming a mainstream beauty trend independent of its subculture origins.

例文

  1. 今日は地雷メイクに挑戦してみたけど、目の下のライン難しすぎ。
  2. 地雷メイクってやりすぎると怖くなるから加減が大事だよね。
  3. 推しのライブだから地雷メイクで気合い入れていく。

使い方ガイド

場面: beauty, social media, YouTube, TikTok, friends

トーン: descriptive, trendy

正しい言い方

  • 地雷メイクのやり方教えて! (Teach me how to do landmine makeup!)
  • 地雷メイクしたら「誰?」って言われた。 (When I did jirai makeup, people asked 'who are you?')

避ける言い方

  • 地雷メイクしてる人に「地雷女だね」は失礼 (Calling someone doing jirai makeup a 'landmine girl' is rude — the makeup is a style, not a personality label)

よくある間違い

  • Assuming 地雷メイク means the person is emotionally unstable — many people wear it purely as an aesthetic choice
  • Confusing 地雷メイク with ゴスロリ — they overlap but are distinct styles

起源と歴史

Emerged around 2020 from the 地雷系 (jirai-kei) subculture, which describes women who appear cute but are emotionally unstable — like stepping on a landmine. The makeup style was popularized through TikTok tutorials and became a mainstream trend, especially among teens and young women in their 20s.

文化的背景

時代: 2020-2021 mainstream breakout

世代: Gen Z, teens and women in their 20s

社会的背景: Youth fashion, especially among beauty and idol fans

地域メモ: Used across all of Japan. Heavily promoted through TikTok and YouTube beauty creators. Often associated with the Kabukicho and Harajuku fashion scenes.

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