定价

• 拼音: dìng jià
• 汉字拆解: 定 = 宀 (roof) + 正 (correct) — to settle or fix; 价 = 亻(person) + 介 — originally referred to a servant, now means value or price

含义

Pricing; price setting; fixed price. The act of determining or establishing a price for goods or services.

Used in business, retail, and economics. Can function as both a noun (the price) and a verb (to set a price). Related terms include 定价策略 (pricing strategy), 政府定价 (government-set pricing), and 市场定价 (market pricing).

例句

1. 这款产品的定价偏高，可能会影响销量。
2. 商家应该根据成本和市场需求来合理定价。
3. 政府对部分民生商品实行定价管理，防止价格过高。

用法指南

语境: business, economics, retail

语气: professional

正确说法

• 新产品的定价需要考虑竞争对手的价格。(The pricing of new products needs to consider competitors' prices.)
• 这本书的定价是五十八元，网上打八折。(The book's list price is 58 yuan, 20% off online.)

错误说法

• 把定价和售价混淆 (定价 is the set/listed price, while 售价 is the selling price — they may differ with discounts)

起源与历史

Compound of 定 (to fix, to determine) + 价 (price). A straightforward business term that became common with the development of modern commerce.

文化背景

世代: Adults

社会背景: Universal