包装

• 拼音: bāo zhuāng
• 汉字拆解: 包 = 勹 (wrap) + 巳; 装 = 衣 (clothes) + 壮 (phonetic)

含义

Package; wrap; packaging. Both the act of wrapping something and the materials used for wrapping.

As a verb, means to wrap or package items. As a noun, refers to the packaging materials or design. Also used figuratively for 'image packaging' in marketing (包装自己 package oneself, meaning personal branding).

例句

1. 这款产品的包装设计非常精美，让人忍不住想买。
2. 请帮我把这份礼物包装一下，要送人的。
3. 现在很多公司都很注重品牌的包装和宣传。

用法指南

语境: shopping, business, marketing

语气: neutral

正确说法

• 这个包装可以回收吗？(Is this packaging recyclable?)
• 产品本身比包装更重要。(The product itself is more important than the packaging.)

错误说法

• 说'他很会包装'而不加上下文——需要说明是外表包装还是品牌包装 (Don't say '他很会包装' without context — clarify if you mean personal image or brand packaging)

起源与历史

Compound of 包 (wrap) + 装 (adorn/load), combining wrapping with the sense of preparing or adorning.

文化背景

世代: All ages

社会背景: Universal