旺季

• Pinyin: wàng jì
• Desglose de hanzi: 旺 = 日 (sun) + 王 (king) — peak vitality; 季 = 禾 (grain) + 子 (child) — season, the last month of a quarter

Significado

Temporada alta; periodo punta.

Used in business, tourism, agriculture, and retail to denote the period of highest activity or demand. Contrasted with 淡季 (off season). In tourism it means peak travel season; in agriculture it means harvest season. Very common in commercial and planning contexts.

Ejemplos

1. 暑假是旅游业的旺季，景区票价往往会上浮不少。
2. 电商平台在旺季期间的日均订单量是平时的三倍以上。
3. 农产品市场进入旺季，蔬菜供应充足，价格也相对稳定。

Guía de uso

Contexto: business, tourism, agriculture

Tono: neutral

Correcto

• 旺季期间酒店价格普遍上涨，建议提前预订。(Hotel prices generally rise during peak season — booking in advance is recommended.)
• 这个品牌在旺季的销售额占全年总额的六成。(This brand's sales during peak season account for sixty percent of its annual total.)

Incorrecto

• 将旺季与淡季混淆 — 旺季 is the busy/high season; 淡季 is the quiet/off season; they are direct antonyms

Origen e historia

Compound of 旺 (thriving, flourishing) and 季 (season, quarter). Literally 'the flourishing season' — the peak period of activity.

Contexto cultural

Generación: All ages

Contexto social: Universal