注力

• Reading: ちゅうりょく
• Romaji: churyoku
• Kanji breakdown: 注 (chuu/soso) — pour, focus; 力 (ryoku/chikara) — strength, force
• Pronunciation: /tɕɯː.ɾʲo.kɯ/

Meaning

Focusing effort; concentrating energy on something. Describes a deliberate allocation of resources or attention toward a priority.

A suru-verb noun (注力する) common in corporate and managerial language. Implies strategic prioritisation rather than general hard work. Often appears in business plans, investor reports, and policy documents to signal where energy will be directed.

Examples

1. 今期は新製品の開発に注力する予定だ。 This term we plan to concentrate our efforts on developing new products.
2. リソースの限界があるため、重点分野への注力が重要だ。 Given limited resources, it is important to focus effort on priority areas.
3. 品質向上に注力した結果、顧客満足度が上がった。 As a result of focusing effort on quality improvement, customer satisfaction rose.

Usage Guide

Context: business, strategy, project management

Tone: purposeful

Origin & History

Sino-Japanese compound of 注 (pour into, focus) and 力 (strength, force). The image is of pouring one's full force into a single point.

Cultural Context

Era: Modern

Generation: Adults

Social background: Professional