資産運用

• Reading: しさんうんよう
• Romaji: shisanunyou
• Kanji breakdown: 資 (shi) — resources, capital; 産 (san) — produce, property; 運 (un) — carry, luck; 用 (you) — use, employ
• Pronunciation: /ɕi.saɴ.ɯɴ.joː/

Meaning

Asset management; investing and managing financial assets to grow wealth.

A compound noun and する verb (資産運用する) referring to the practice of investing and managing one's financial assets. Became increasingly common in everyday Japanese as interest in personal investing grew, particularly with initiatives like NISA (tax-free investment accounts). Frequently seen in financial news and advertisements.

Examples

1. 老後のために早くから資産運用を始めたほうがいい。 It's better to start managing your assets early with retirement in mind.
2. 資産運用に興味があるがリスクが心配だ。 I'm interested in asset management but worried about the risks.
3. 銀行で資産運用の相談をしてきた。 I went to the bank to get some advice on managing my assets.

Usage Guide

Context: finance, investment, personal planning

Tone: neutral

Origin & History

Compound of 資産 (shisan, assets/property) + 運用 (unyou, operation/management). 運用 literally means 'to move and use,' implying active management of resources rather than passive holding.

Cultural Context

Era: Modern

Generation: Adults

Social background: Universal