推し

• 読み: おし
• ローマ字: oshi
• 漢字の分解: 推 (push/recommend) — the person you 'push' and actively support
• 発音: /o.ɕi/

意味

One's favorite person — the idol, character, or public figure you support and admire most.

推し comes from 推す (osu, 'to push/recommend'). Originally idol fandom jargon for the member you support most, it has expanded far beyond that. People now have 推し in every domain: anime characters, VTubers, athletes, actors, even favourite restaurants. It implies active support and emotional investment beyond just 'liking.' The concept of 推し活 (fan activities) has become a mainstream cultural phenomenon.

例文

1. 私の推しが今度ソロコンサートやるんだ！
2. 推しの新曲聴いた？めっちゃいいよ。
3. 推しが幸せなら私も幸せ。

使い方ガイド

場面: fan culture, social media, casual conversation

トーン: enthusiastic, affectionate

正しい言い方

• 推しのグッズ全部集めてる (I collect all my fave's merchandise)
• 誰推し？ (Who's your fave?)

避ける言い方

• ビジネスの場で「推し」を使うのは避ける (Avoid using 推し in formal business contexts — say お気に入り or おすすめ instead)

よくある間違い

• Confusing 推し with 好きな人 — 推し implies fan-like admiration and support, not necessarily romantic feelings
• Not understanding that 推し can refer to non-human things too (anime characters, brands, foods)

起源と歴史

From 推す (osu, 'to push/recommend'). Originated in AKB48 and idol fan culture in the late 2000s, where fans would 'push' (support/vote for) their favourite member. The word exploded into mainstream use in the 2010s and was selected as one of the buzzwords of 2021.

文化的背景

時代: Late 2000s idol culture, mainstream by mid-2010s

世代: All ages (universal since 2020s)

社会的背景: Universal — transcended fan culture into mainstream

地域メモ: Used across all of Japan. One of the most important cultural concepts of the 2020s, reflecting Japan's deep fan culture.