博客

• Pinyin: bó kè
• Hanzi breakdown: 博 (extensive, knowledgeable) + 客 (guest, visitor) — phonetic borrowing, characters chosen for pleasant meaning

Meaning

Blog. A personal website or web page where someone regularly posts content about their thoughts, experiences, or expertise.

Transliteration of the English word 'blog.' Used for personal blogs, company blogs, and online journals. Related terms: 写博客 (to write a blog), 博主 (blogger), 博文 (blog post). Less trendy now than during its peak in the 2000s-2010s.

Examples

1. 她每周都会更新自己的美食博客，分享新菜谱。 She updates her food blog every week, sharing new recipes.
2. 我关注了一个旅游博客，里面的攻略特别实用。 I follow a travel blog that has really practical guides.
3. 他通过写技术博客积累了不少行业名气。 He built up quite a reputation in the industry by writing a tech blog.

Usage Guide

Context: internet, social media, writing

Tone: casual

Do Say

• 你有博客吗？(Do you have a blog?)
• 他的博客内容很有深度。(His blog content is very insightful.)

Don't Say

• 用博客指短视频或微博——博客通常指长篇文字内容的网站 (Don't use 博客 for short videos or Weibo posts — 博客 typically refers to websites with long-form written content)

Origin & History

Phonetic transliteration of English 'blog' (a blend of 'web' and 'log'), adapted into Chinese in the early 2000s.

Cultural Context

Generation: Millennials and older

Social background: Universal