销量

• 병음: xiāo liàng
• 한자 분석: 销 = 钅+ 肖 (commerce/selling); 量 = 日 + 里 (measure by daylight — quantity)

뜻

판매량

A key business metric used to evaluate commercial performance. Appears in market reports, product launches, and corporate analyses. Often paired with 增长 (growth) or 下滑 (decline).

예문

1. 该款电动汽车上市首月的销量就突破了两万辆，超出预期。
2. 由于市场竞争加剧，公司主力产品的销量出现明显下滑。
3. 节假日期间零售商品的销量通常会大幅提升。

사용 가이드

맥락: business, retail, economics

어조: neutral

올바른 표현

• 第三季度的销量同比增长了百分之十八，达到近三年来的最高水平。(Third-quarter sales volume grew eighteen per cent year on year, reaching the highest level in nearly three years.)
• 公司正在研究如何通过精准营销来提升低迷品类的销量。(The company is investigating how to boost the sales volume of underperforming categories through targeted marketing.)

피해야 할 표현

• 他的销量很高 — 销量 applies to products, not people; say 这款产品销量很高 or use 业绩 for a person's performance

기원과 역사

销 (sell/sales) + 量 (quantity/volume) — the volume of goods sold

문화적 배경

시대: Modern

세대: Adult professionals

사회적 배경: Universal