niche
Meaning: A specialised segment of a market or area of activity suited to a particular person or product; or a shallow recess in a wall.
Niche is used as both a noun and an adjective. In business and marketing, a niche is a focused, targetable portion of a market (niche market, niche product). In ecology, it refers to the role and position a species occupies in its environment. In architecture, it is a wall recess for a statue or ornament. It collocates with 'market,' 'product,' 'audience,' 'interest,' and 'area.'
Examples
- The company found its niche by specialising in handmade artisan chocolates. 那家公司通过专攻手工精品巧克力找到了自己的利基市场。La empresa encontró su nicho especializándose en bombones artesanales.その会社は手作りの職人チョコレートに特化することでニッチ市場を見出しました。그 회사는 수제 장인 초콜릿에 특화하여 틈새시장을 찾았습니다.
- What began as a niche interest in vintage synthesisers has become a mainstream hobby. 最初只是对复古合成器的小众兴趣,如今已成为主流爱好。Lo que empezó como un interés de nicho por los sintetizadores antiguos se ha convertido en una afición generalizada.ヴィンテージ・シンセサイザーへのニッチな関心だったものが、今では主流の趣味になっています。빈티지 신시사이저에 대한 틈새 관심이었던 것이 이제는 주류 취미가 되었습니다.
- A marble bust occupied a niche in the wall of the grand entrance hall. 一座大理石半身像立在宏伟入口大厅墙壁的壁龛中。Un busto de mármol ocupaba un nicho en la pared del gran vestíbulo de entrada.大理石の胸像が、壮大なエントランスホールの壁の窪みに据えられていました。대리석 흉상이 웅장한 현관홀 벽면의 벽감에 놓여 있었습니다.
Pronunciation
Usage Guide
Context: general, professional, academic
Tone: neutral
Origin & History
From French niche (recess in a wall), from Old French nichier (to nest), from Latin nidus (nest). The figurative sense of a suitable or comfortable position developed in English in the early 19th century.
Cultural Context
Era: Modern
Generation: All ages
Social background: Universal
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