Link in bio
Significado: A phrase directing followers to the clickable link in someone's social media profile.
Because platforms like Instagram and TikTok don't allow clickable links in regular posts, creators say 'link in bio' to direct followers to the URL in their profile. It's become so ubiquitous it's parodied. Services like Linktree were created specifically to maximize that single link. 'Link in bio' represents the workaround culture of social media limitations.
Ejemplos
- I just dropped a new blog post — link in bio! 我刚发了一篇新博客——链接在简介里!Acabo de publicar un nuevo post en el blog — ¡enlace en la bio!新しいブログ記事を投稿したよ——リンクはプロフィールに!새 블로그 글 올렸어——프로필 링크 확인해!
- For the full recipe, check the link in bio. 完整食谱请看简介里的链接。Para la receta completa, mira el enlace en la bio.レシピの全文は、プロフィールのリンクからチェックしてね。전체 레시피는 프로필 링크에서 확인하세요.
- Every influencer's post ends with 'link in bio' at this point. 现在每个网红的帖子最后都是'链接在简介里'。A estas alturas, todos los posts de influencers acaban con 'enlace en la bio'.もうどのインフルエンサーの投稿も最後は「リンクはプロフィールに」だよね。이제 모든 인플루언서의 게시물이 끝에 '프로필 링크'로 끝나잖아.
Pronunciación
Guía de uso
Contexto: Instagram, TikTok, content creation, marketing
Tono: promotional, directive
✓ Correcto
- Link in bio for the full video.完整视频——链接在简介里。Enlace en la bio para el vídeo completo.フル動画はプロフィールのリンクから。전체 영상은 프로필 링크에서.
- Details — link in bio!详情——链接在简介里!Detalles — ¡enlace en la bio!詳細はプロフィールのリンクで!자세한 내용은 프로필 링크!
✗ Incorrecto
- Using 'link in bio' on platforms where you can actually post links (like Twitter or Facebook) sounds out of touch在可以直接发链接的平台(比如Twitter或Facebook)上说'链接在简介里',会显得不了解情况Usar 'enlace en la bio' en plataformas donde sí puedes poner enlaces (como Twitter o Facebook) suena desfasadoTwitterやFacebookのようにリンクを直接投稿できるプラットフォームで「link in bio」と言うと、時代遅れに聞こえる트위터나 페이스북처럼 링크를 직접 게시할 수 있는 플랫폼에서 '링크 인 바이오'를 쓰면 상황 파악을 못하는 것처럼 보인다
Origen e historia
Emerged around 2016-2017 as Instagram became a major marketing platform. Since Instagram didn't allow links in captions, 'link in bio' became the standard workaround phrase used by creators, brands, and influencers.
Contexto cultural
Era: 2016 onwards
Generation: Millennials, Gen Z
Social background: Universal
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